http://www.heartagency.com/artist/AudeVanRyn/gallery/1 What is Editorial illustration? |
Task for this fortnight/this Friday
Complete 4 visual experiments based on the editorial work of Eric Fraser OR a mix of him and:
Aude van Ryn
http://www.heartagency.com/artist/AudeVanRyn/gallery/1
https://vimeo.com/50470763
Boris Artzybasheff
https://www.fulltable.com/VTS/aoi/a/artzy/mn.htm
Or you could try an animated GIF!
http://www.wired.com/2013/09/the-rise-of-subtle-tasteful-and-commissioned-animated-gif-illustrations/
Complete 4 visual experiments based on the editorial work of Eric Fraser OR a mix of him and:
Aude van Ryn
http://www.heartagency.com/artist/AudeVanRyn/gallery/1
https://vimeo.com/50470763
Boris Artzybasheff
https://www.fulltable.com/VTS/aoi/a/artzy/mn.htm
Task for this fortnight :
Next Friday's (4 Nov) practice-as-research exercises will be looking at the following techniques
associated with Fraser's and van Ryn's approaches, using the provided materials
and
"holes in magazines":
Conceptualising
the abstract and sensitive, EG:
Business, -
Abstract, often-used
Health, -
Difficult to visualize, especially specific problems
Domestic
violence, - could be hinted at but not generally shown
Euthanasia
- same, very difficult subjects
Using the
tracing paper, trace some of the elements and position them (even randomly) on
the tracing sheet.
Try to
reach a juxtaposition of elements that conjures meaning from the symbols.
Using
lightness and humour: "Mind" column in the Guardian Weekend magazine – Read the
article quickly and produce a cartoon-like humourous illustration that sums up
the magazine article.
Consider
the similarities between “cartoon” and “conceptual” illustration.
Other
methodologies commonly used by Fraser, van Ryn and Artzybasheff :
Using human
elements: figures, profiles, hands, eyes
Using black
and white and using tonal effects for grey tones and texture
Using
silhouette and abstract, simplified styles
Using
surrealist elements such as perspective lines
Constructing
humanoid figures from objects
Replacing a
human head with an object
Or you could try an animated GIF!
http://www.wired.com/2013/09/the-rise-of-subtle-tasteful-and-commissioned-animated-gif-illustrations/
Eric Fraser, illustration for Lilliput magazine, 1930s |
- MALE, A. (2007). Illustration: a theoretical and contextual perspective. Lausanne, AVA Academia.
Qualities and Functions of Editiorial Illustration:
To translate
…the ability to bring the essence of the story, its concept, but also values and intent, all beyond the text, into pictures that the reader can understand.
To reflect
…the ability for the audience to see their values, their codes reflected in the image in their magazine, and at the same the illustration as a reflection of the ideas of the illustrator and publisher.
To materialise
…the ability to use material and style to give meaning and presence, not just within the picture, but by using and exploiting the technologies that are dictated by the carrier, be it newsprint or pixels.
To engage
Engagement, the ability to grab the audience and deliver something
thought provoking, whether through a personal socio-politically statement or through formal impact is understood as a core quality of the editorial illustration.
From: Hoogslag, Jeanne, 2015, Thesis, On the Persistence of a Modest Medium The Role of Editorial Illustration in Print and Online Media PhD thesis, Royal College of Art
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